Brand
The Kaizen team have worked alongside with RHK since 2018, collaborating to create some of Irelands best loved locals including The Town in Leixlip, The Aviary Dublin, Arcadia Dublin, The Paddocks Clonee and more.
Respecting heritage
Thanks to our longstanding relationship we understand their business, their goals and values.
Together, we bring out each venue’s distinctive personality and honour its heritage, while keeping a clear eye on its future value and potential. The new Make and Mark brand is such an example.
Modern & timeless
The new Make and Mark brand mark can be used as a full word mark or abbreviated allowing flexibility of use across digital and print media. The serif typeface paired with a sans serif type create a modern yet timeless feel. The colour mix selected is rich and feminine.
Deep greens and siennas balance muted pinks and off-white tones to create a sophisticated colour palette that delivers beautifully throughout the brands media materials and venue interiors.
To cover all necessary design assets, we chose a font family that delivers in a variety of weights. Each can be combined and contrasted to add sophistication and contemporary style to menus, way finding signage and marketing materials.
A sense of fun
A quirky library of illustrations accompany the slick typography, adding a sense of fun and playfulness.
Elegance & quality
Together these touchpoints echo the brand personality beautifully. Highlighting the sense of elegance and quality you can expect at Make and Mark while at the same time inviting you to indulge and enjoy yourself.
