Fresh Fix

Ahead of the launch of their first kiosk, we partnered with Fresh Fix to elevate their brand and develop a brand system to stand out in a competitive wellness market.

A wellness brand crafted to grow with confidence

We crafted an identity that cuts through clutter, where every element, from visual design to user flow, is a deliberate, high-impact reflection of their dedication to flawless, collaborative execution.

Industry

Food & Wellbeing

What we did

Branding

Who's behind the magic ✌🏻

Brand Team

The Ignition

To build recognisability in a busy market, we wanted a mark that could be a unique identifier, that also communicated what Fresh Fix offered. Given the nature of the service, fresh, vibrant ingredients, we wanted the brand to reflect this, so using a font that was soft but packed with personality was key.

The Approach

The Challenge

With well established players in the space, the opportunity was clear, to introduce Fresh Fix as a confident challenger. Built around a menu of delicious Acai, Smoothies and fresh Juices, we quickly identified their differentiator, Belfast’s only soft serve açaí – guaranteeing smooth, soft acai every time.

The Impact

From Fresh Fix’s initial concept we began to refine its foundations. Strengthening its positioning, enhancing the messaging and creating a clear identity with emphasis on ensuring it can scale as the business grows.

Our focus shifted to delivering a consistent roll out of the brand across multiple touchpoints. From staff uniforms to digital ad screens and menu boards to product packaging and engaging social content, the brand needed to feel like one cohesive system that instantly creates impact.

A wellness brand crafted to grow with confidence in a fast-pace market!

Time to make noise+ be seen

Let's make your brand impossible
to ignore.

It deserves bold moves and fearless strategies that  deliver results. Come and collaborate with us.